| Wednesday, November 5, 2008 / Arrival Day |
| 3:00 - 7:30 pm |
Registration Open |
| 3:00 - 4:30 pm |
Editorial Advisory Board Meeting |
6:00 - 7:30 pm
|
Opening Cocktail Reception
|
| Evening |
Sponsor Dinners |
| Thursday, November 6, 2008 / First Day of Sessions |
| 7:30 am - 11:30 am |
Registration Open |
| 7:30 - 8:15 am |
Networking Breakfast
|
| 8:15 - 8:20 am |
Summit Opening Remarks |
| 8:20 - 9:05 am |
Opening Keynote
Mobile Business Strategies: The Challenges & The Realities
Is your organization a longtime user of mobile and wireless solutions?
Are you just starting the process of building a mobile business
platform? Or, are you now weighing whether the time is right to dip
your corporate toes in the wireless waters? Whatever your status, this
keynote session will give you information you can use. Through
real-world examples and personal anecdotes, our keynote speaker tells
you what you really need to know about implementing a mobile business
strategy.
|
| 9:10 - 9:45 am |
General Session #1
Mobile Fraud & Security
Speaker: Ward Pyles, Security Analyst, Southern Company
Employees at large, wireless networks, lost or stolen devices -- as the
number of mobile workers increases, the challenges of protecting
valuable information expand exponentially. Learn the latest security
pitfalls to beware of. Find out what steps leading enterprises are
taking to protect their intellectual property and secure their prized
customer data.
|
| 9:45 - 10:05 am |
Networking Coffee Break |
| 10:05 - 10:50 am |
General Session #2
Mobile Technology & the Multi-Generational Workforce
Moderator: Susan Nunziata, Editor Iin Chief, Mobile Enterprise
Discussion Participants:
Kevin R. Baradet, CISSP, Chief Technology Officer, S.C. Johnson Graduate School of Management, Cornell University
James Barrecchia, Sr. Director/Business Systems Delivery, Atlas Air/Polar Air Cargo
Greg Lush, Chief Information Officer, The Linc Group
Is your enterprise equipped to manage the technology expectations of a
wide range of workers? Young adults entering the workforce today are
coming from universities equipped with the latest wireless technology
-- does your organization stack up? How do you handle training issues
across a workforce that has a wide degree of comfort levels with
technology? Through real-world examples, our panelists share their best
practices for managing and training your mobile workforce. |
| 10:55 - 11:30 am |
General Session #3
Fixed-Mobile Convergence - Facilitating Workforce Collaboration
Speaker: Patrick Tisdale, Chief Information Officer, Orrick, Herrington & Sutcliffe, LLP
Fixed-mobile convergence, unified communications -- by any name, the
bottom line is unprecedented opportunities for workers to collaborate
and serve customers no matter where they are. This case study
illustrates the results one leading enterprise is achieving from
its FMC colusion, and what lessons it learned along the way.
|
| 11:30 am |
Break for Golf Outing |
| 6:30 - 7:30 pm |
Cocktail Reception to honor all of the 2008 Mobilizer Award nominees
|
| Evening |
Sponsor Dinners |
| Friday, November 7, 2008 / Closing Day |
| 7:30 am - 12:00 pm |
Registration Open |
| 7:30 - 8:30 am |
Networking Breakfast with Topic Tables
Topics
* Mobile CRM
* GPS/LBS Solutions
* Sales Force Automation
* Asset Tracking & Management
|
| 8:30 - 8:35 am |
Day Two Opening Comments
|
| 8:35 - 9:00 am |
Mobile Enterprise Mobilizer Awards Ceremony
The Mobile Enterprise Awards Ceremony will honor the recipients of this year's Mobile Enterprise Mobilizer Awards. The 2008 Mobilizer Awards will honor the best mobile deployments in these five areas:
- Field Service
- Customer Relationship Management
- Supply Chain
- Mobile Campus
- Pace Setting
|
| 9:05 - 9:55 am |
Day Two Keynote
Winning Perspective
Speaker: Mobilizer Award Winner
This session will feature a case study from one of this year's Mobilizer Award winners presenting an in-depth view of their winning initiative.
|
| 9:55 - 10:10 am |
Networking Coffee Break |
| 10:10 - 11:05 am |
General Session #4
Measuring the Costs & Benefits of Mobility
Moderator: Eugene C. Signorini, Vice President of Enterprise Research and Mobile Solutions, Yankee Group
Discussion Participants:
Larry Beiss, Director of Advanced Engineering, CSX Transportation
Thomas Gagne, Senior Manager, Technology Division, Continental Airlines
Yankee
Group analyst Eugene Signorini presents the results of a new study
revealing how leading enterprises are gauging the real, tangible
benefits of mobilizing their workforces -- and how they're valuing the
less tangible results. The study presentation will be followed by a
panel discussion addressing how mobility solutions improve business
processes, enhance customer relationships, and enable employees to
achieve work/life balance. Learn about the measurement criteria your
peers are using to evaluate their mobile solutions, and how measurement
tools differ across the wide spectrum of enterprise applications.
|
| 11:10 - 11:55 am |
Closing Keynote
The 10 Questions Your CEO Should Ask about Mobile Technology and How You Should Be Ready to Answer
Keynote Speaker: Andrew Seybold, President/CEO, Andrew Seybold Inc.
Knowing
the right questions to ask is crucial when shaping a mobility strategy
for your enterprise. If you're a CEO, industry guru Andrew Seybold
gives you the right questions to ask [hint: it's more than "how can we
make the iPhone work across the enterprise?"]. If you're an I.T.
executive, Seybold's session will give you the answers you need to
ensure that upper management buys into your mobility strategy. |
| 11:55 - 12:00 pm |
Official Summit Closing Comments |
| 12:00 - 1:00 pm |
Closing Networking Luncheon |
| 1:00 pm |
2008 Mobile Enterprise Executive Summit Concludes |