YMDC Report: App Expansion, Machine-to-Machine Learning to Boost MLB Customer Engagement

MLB Advanced Media shared B2B, B2C mobile strategies during the Yahoo! Mobile Developer Conference, held yesterday in New York City.



Building an Effective Enterprise Mobility Management Toolkit

For companies without proper management tools or those that are still riding the MDM wave, it's past time for EMM. For those well versed in mobile management, it's time to take it to the next level. This report provides the roadmap for effective next-gen tools.


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Mobile Influence >BY CHUCK MARTIN

The Behind-the-Scenes of In-Store Mobility

A corporate announcement of price matching hardly solves retailers' mobile problems, since the issue can come down to one individual salesperson dealing with a demanding mobile customer in a matter of seconds.