AT&T Provides Businesses with Enhanced Location Information Services

— February 23, 2012

AT&T is experiencing strong customer demand with its business-focused messaging and location services - Enterprise Paging, Global Smart Messaging Suite and Location Information Services. These solutions provide an affordable way for businesses to communicate with employees, customers and vendors, create richer application experiences and increase visibility into field operations.
 
The telco is now offering enhanced global location options for mobile asset management as part of its suite of Location Information Services (LIS). AT&T LIS includes a set of application programming interfaces (APIs) for requesting location information from the network. The newest AT&T LIS feature, Global Cell-ID, can help optimize routes or schedules in real-time based on cell-ID information from devices in more than 100 countries, even without GPS. 
 
AT&T LIS is designed with subscriber privacy in mind, including requirements for providing clear notice and obtaining appropriate consents for the collection and use of location information. This highly-reliable service can help to improve operational efficiencies, increase customer satisfaction and control costs for global businesses in industries such as field service, fleet management, transportation and manufacturing.  
 
AT&T LIS Global Cell-ID will make application development easier by giving developers access to cost-effective APIs, rather than having each developer build and maintain their own location databases for managing machine-to-machine solutions.  
 
"Global enterprises seek scalable, managed location and messaging solutions that can increase visibility into field operations," said Chris Hill, Vice President, Advanced Mobility Solutions, AT&T Business and Home Solutions. "AT&T LIS extends the API platform for enterprise developers, software vendors or systems integrators to obtain real-time network-initiated location information and return it to the business application – to help increase utilization of critical assets in the field." 

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