Eradicate Reckless Fleet Driving

By Stephanie Blanchard, Assistant Editor — June 27, 2013

Reckless driving is not only costly when it jacks up the insurance premiums, but can also cost lives. When it comes to fleet management, the liability to the enterprise is even greater. Promoting Special Care and Health (PSCH), a provider of transportation services for the disabled, was paying one million dollars in premiums after numerous speeding tickets and two major traffic incidents that resulted in fatalities.

Based in New York, the non-profit organization services all five boroughs and Long Island, helping more than 8,500 individuals annually via transportation to residential destinations and outpatient services. Its fleet is comprised of 145 vehicles ranging from sedans to passenger vans.

Although motor vehicle checks were in place for new hires, and no legitimate traffic violations were found, there were still between 150-200 incidents of speeding, an unacceptable amount. After comprehensively researching the various solutions available, PSCH decided on The Locator 2000 by GPSTrackit. “It was the whole package, what the group was looking for,” said Eric Rosen, Director of Procurement, PSCH, in an interview with Mobile Enterprise.

The M2M-powered vehicle tracking solution runs on the KORE network which makes it possible to collect telematics data from anywhere the vans drive.

Administrators can now manage and monitor drivers' behavior with real-time updates. Each vehicle can be tracked, from how fast it is traveling, to whether it is idling or located in unauthorized areas. The system can also record rapid acceleration, hard braking, and sudden stops. Drivers are not issued warnings by the system, but must take part in a point program administered by the central office. Crossing the designated threshold results in termination.

At the Right Pace
A safety committee meets every six weeks, and after implementing the fleet solution, noticed immediate and positive results. Speeding violations have decreased significantly since then. Where previously there were at least 150 incidents, the most recent speed report shows that only 8 incidents had occurred.

In addition, while speeding drivers were cited for going 20 mph over the posted limits, in the recent report, the most anyone drove was 8 mph over.

Also, while there has been an the increase in public safety and decrease in liability for PSCH, there has been a decrease in fuel spending that correlates with staying at speed limits and less vehicle idling. “Drivers don’t go off the beaten path anymore,” Rosen said, adding that night staff who “used to go cruising on company time,” no longer do so.

And because the tracking solution shows where vehicles are at all times, if a car is the Bronx, but the assigned gas card reports buying gas in Brooklyn, the organization takes immediate notice and action. (While the gas cards are assigned to particular vehicles, every driver has their own pin number attached to it and is held accountable for unauthorized transactions – through termination.) 

Significant Savings
Because the two major incidents are still on the records, the insurance premiums have only decreased slightly. However, there is only one year left in the current tier, so premiums are expected to dramatically go down. In addition, according to Rosen, the insurance reps who have been monitoring the organization’s progress have all agreed that the fleet management strategy is very aggressive, and something they would like to see happening among their other clients. “This has been a saver on multiple fronts,” Rosen said. “With all these things in place we are looking good.”

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