Supermarket Chain Deploys Aerohive WLAN

— November 02, 2012

Dutch supermarket chain Hoogvliet has deployed Aerohive Networks WLAN solution to provide connectivity, capacity and management capabilities to support over 4,000 self-scan terminals and 62 discount terminals across its stores in The Netherlands.

The WLAN has successfully connected the Zelfscan system. Following the success of the project, the supermarket chain has completed the installation of Aerohive APs in its new warehouse for frozen foods.
                                           
Steps to Deployment
As a supermarket chain promoting a shopping environment built around customer experience, Hoogvliet wanted to offer its shoppers a self-scanning and discount service. The company required a wireless infrastructure to enable the deployment of the self-scan system Zelfscan, which would consist of over 4,000 wireless devices in use across 90% of its supermarkets. The company also wanted to give customers an opportunity to take advantage of price reduction offers, with the deployment of a discount terminal in each of its 62 supermarkets.

In assessing its wireless needs, Hoogvliet sought a solution that was scalable, performance-driven and simple to manage from one central point. With 62 outlets to manage, it was not only important that the wireless service could cope with large volumes of devices and traffic on the network at any time, but that it could ensure simple management for IT by enabling control and service to be administered remotely.

Aerohive’s architecture, which eliminates the need for a controller, was chosen for its ability to scale at a compelling price point, reduce management complexity and performance.

The WLAN is now supporting over 4,000 Motorola MC17 terminals, 62 Motorola MC55s, 62 Zebra QL220 + printers and over 50 computers spread across its network.

The network also has high availability. With intelligence in the APs themselves, the WLAN provides the resilience needed to still function without connection to the central point. The chain’s head office can now efficiently configure and manage all APs and wireless devices on the network, helping save time and resources.

The performance of the WLAN has helped to ensure rapid customer take-up of the self-scan service and discount terminals. With secure, resilient Wi-Fi as its foundation, shoppers are now able to scan items as they go, enabling real time subtotaling and alerts on offers and savings.

The chain has expanded the solution to its frozen foods warehouse to provide the same Wi-Fi to its employees operating its logistics systems.

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