The Pressures of Enterprise Mobility

— August 01, 2014

The rapid rise of mobile devices connected to enterprise systems is unmatched by any other technology in recent memory. Enterprises face dual pressures when it comes to mobility.
They must serve internal stakeholders to increase productivity, while also serving external customers to increase engagement. As a result, they struggle to keep pace with the rapid rate of mobile application development, both for the client and server side. But even as mobile development has become entrenched in the enterprise, its goals and challenges continue to quickly evolve.
Investment Commitment
A new global survey from CIO Strategic Marketing Services and Triangle Publishing Services, sponsored by Oracle—"The Connected Enterprise: Keeping Pace with Mobile Development”— reveals that not only are enterprises committed to mobility today, but the rate of development, deployment and spending for support of mobile apps and devices is expected to increase dramatically over the next few years.
Additionally, the survey showed that there are increasing concerns from IT executives over mobile security and integration with backend systems. The survey highlights the technological factors most critical to success and where mobility initiatives can provide the greatest business benefits, both now and in the future.
Although the results showed a high commitment to mobility, they also showed little consensus about methods of mobile development and deployment, whether across industries or across geographies. The survey also revealed that the preferred method for mobile app development is now internal.
No. 1 Security
Security continues to be the top concern for enterprise wide adoption and embracing BYOD adds to this challenge—93% of respondents cited concern over data loss and other security breaches related to mobile devices with BYOD being a key contributor to this concern.
Organizations are turning more to centralized management rather than relying on users for security. In the next two years, respondents  say their organizations will be focusing more on device data encryption (10% more than today), centralized updating and troubleshooting (11% more), remote wiping of data (11% more) and lockdown of features (18% more).
Although 29% of IT development time is spent on frontend mobile app development, more than 70% of their time is spent on integration, security, quality assurance testing and design work.
Mobile apps change continually; 35% of midsize and large enterprise organizations update their application portfolio monthly, while an additional 34% update their applications quarterly. More than four-fifths (82%) of respondents expect those rates to increase over the next two years.
Average IT department spending per device, per employee stands at US $157 today. That is expected to grow to US $242 over the next two years, an increase of 54%.
Respondents are focused more on external customers versus others by a significant margin: 34%, versus 27% for employees, 24% for executives and 15% for suppliers. This focus on external customers is expected to grow in the future.
Respondents indicated that 44% of their application portfolio is internally developed and 75% said that cloud/hybrid cloud is “somewhat important” or “very important” to mobile application deployment. Cloud technologies include platform as a service and a cloud-based mobile enterprise application platform.
Eighty-four percent reported sales and marketing, as well as customers, as the two stakeholders with the most influence in mobile applications today. IT followed with 82%.
“Mobility has been ubiquitous for a while but only 10% of enterprises have an enterprise wide deployment of mobile. Its impact and adoption are gaining importance today. This survey is reassuring in that enterprises see potential for great payoff from making a strong mobile commitment. They are recognizing that mobile apps provide a new way to develop and maintain relationships with customers,” said Suhas Uliyar, Vice President, Mobile Strategy & Product Management, Oracle.


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