Use of BlackBerry Apps Growing Rapidly

By  Jeff Goldman — August 26, 2010

According to mobile ad network Millennial Media's July 2010 Mobile Mix, BlackBerry apps, representing 11 percent of the U.S. Developer Platform Usage Mix (the apps on Millennial's network), experienced their largest growth month-over-month in July, at 9 percent. And with a 16 percent impression share, RIM was the third largest OS on Millennial Media's network, after iOS and Android -- RIM ad requests increased 18 percent month-over-month.
 
The full report is available here.

POST A COMMENT

comments powered by Disqus

RATE THIS CONTENT (5 Being the Best)

12345
Current rating: 0 (0 ratings)

MOST READ STORIES

topics

Must See


FEATURED REPORT

EKN Research: How Mobile is Driving Personalized Context and Engagement

Retailers and hospitality enterprises are well aware that mobile technologies must be driving consistently high standards of in-store or in-location customer engagement. These are key imperatives for customer relevance, financial gains, loyalty and brand advocacy. However, more often than not, such standards break-down in stores due to a wide variety of reasons. Download this benchmark report to understand how mobile is driving a more personalized engagement and key business pains, performance and capabilities related to in-store customer engagement.